The Corum adventure started in 1955, in La Chaux-de-Fonds, Switzerland. When the co-founders of the company, Simone Ries and René Bannwart, joined Gaston Ries’ watchmaking workshops, they knew that their new firm would benefit from this solid experience. Their alliance quickly established creativity and traditional craftsmanship as the order of the day.Today, Corum can be justly proud of the fact that it has one of the richest collections in its field. Corum watches are immediately recognizable as such, and although a few of the movements are based on ebauches, these ebauches are often reworked by Corum’s in-house watchmakers. A vast range of original designs, which with their infinite variety, define the Corum style — always in the forefront of time. From the «Golden Bridge» to the «Limelight», «Coin Watch», «Romulus» and «Admiral’s Cup», Corum’s products reveal a progressive attitude that is quite rare in today’s watchmaking world. Rather than merely resting on its laurels, hoping to maintain the value of its tradition, at the cost of new ideas, Corum continually debuts new designs. Their attitude might best be summed up as follows: «To create is to construct, and to construct is to live».